Gone are the days when paper menus, order pads and cash registers were all the “technology” a restaurant required.
Today, driven by fierce competition, tight margins and customer expectations for fast service, tech plays a pivotal role in every aspect of the restaurant industry. Nowhere is that more obvious than where technology intersects with the customer.
Adding technology into the ordering and payment processes speeds them along.
Digital menu boards offer up food options while kiosks, tablets and mobile apps provide multiple ways to place and pay for orders. Order confirmation displays ensure accuracy and put food in people’s hands faster.
Providing a wider scope of technology also helps restaurants manage margins and compete more effectively. Kiosks, menu boards and the like can be programmed to upsell, driving up the average check per order. Free wi-fi services attract and keep customers in your seats, not others.
And that’s just the technology that engages the customer. Your security systems and back-of-the-house operations and functions – inventory control, cost and cash management, financial reporting – all depend on networks, hardware and software that needs to run reliably to meet corporate and franchise expectations.